To learn how to fit out the internal display areas and window dressing, how to position products with logic, originality and sense of looks so as to attract the customers' attention and tempt the customer into buying by using the most modern techniques available in visual merchandising.
To receive all the information on enrolment procedures and courses, you may contact the illy distributor of your country, or the administrative office of the Università del caffè di Trieste: tel. +39 040 3890178 - fax +39 040 3890750 - udc@illy.itThe course fee includes: - a shuttle service between illycaffè and the hotels; - coffee break and lunches; - the dinner of the first day of the course. Fee doesn't include travel and overnight stay costs.
COURSE FEES
COURSES IN TRIESTE
Lectures start at 9 am and finish at around 5:30 pm. In the classroom, the teachers and students feel an instant rapport in the informal atmosphere. The courses are made up of many practical components and participants have the chance of having a go themselves at the different preparations.
IAN M.
"This course has stimulated me to find more and new solutions to manage a café with success"
ALAD F.
"The course gave me a lot of information and indicated me the right way to take care of the café ambiance"
