The loyalty programme that rewards excellence with exclusive experiences and benefits reserved specially for you

How it Works

1. REGISTER FOR ILLY LOVERS

The first step to enter a world of exclusive experiences and benefits reserved for you.

2. EARN HEARTS

For every pound spent, you get a heart. Earn more hearts to enjoy all the experiences of the loyalty programme.

3. DISCOVER BENEFITS

Enjoy special gifts, exclusive promotions, and additional offers.

ILLY LOVERS: 3 Levels of Benefits

Discover what you can earn with your hearts

MEMBER

Explorer

From 0 to 400 hearts

MEMBER

Master

From 401 to 900 hearts

MEMBER

Ambassador

From 901 or more hearts

Terms and Conditions - FAQ

From 0 to 400 hearts

From 401 to 900 hearts

From 901 or more hearts

Terms and Conditions - FAQ

Become ILLY LOVERS and enjoy the advantages!

With your new illy subscription, by registering for the ILLY LOVERS loyalty program, you immediately become a Plus Customer and get double hearts on all orders of your subscription plan, completing the “Subscriber and Happy” experience.

LOGIN OR REGISTER TO ENTER THE ILLY LOVERS PROGRAM

Enroll via email or your social profile

Do not have an account? Register now. Enter your email, fill out the form and enjoy all the benefits reserved for ILLY LOVERS.

LOGIN OR REGISTER TO ENTER THE ILLY LOVERS PROGRAM

Enroll via email or your social profile

LOGIN OR REGISTER TO ENTER THE ILLY LOVERS PROGRAM

Enroll via email or your social profile

Experience ILLY LOVERS

Accumulate more hearts by enjoying experiences from ILLY LOVERS. You will earn your benefits more easily and quickly.

MORE TO DISCOVER

Make 2 purchases in a month: one in our participating illy Caffè locations and one on illy.com to earn 20 extra hearts.

MORE TO DISCOVER

Make 2 purchases in a month: one in our participating illy Caffè locations and one on illy.com to earn 20 extra hearts.

MORE TO LOVE

Make two purchases each totaling £30 or more, on illy.com or in our participating illy Caffè in London to earn 20 hearts.

MORE TO LOVE

Make two purchases each totaling £30 or more, on illy.com or in our participating illy Caffè in London to earn 20 hearts.

TWICE AS NICE

Have lunch with us 2 times this month and earn 10 hearts at participating illy Caffè locations.

TWICE AS NICE

Have lunch with us 2 times this month and earn 10 hearts at participating illy Caffè locations.

Three times happy

Visit our illy Caffè locations, make at least 3 retail product purchases within a month on different days and earn 10 extra hearts

Three times happy

Visit our illy Caffè locations, make at least 3 retail product purchases within a month on different days and earn 10 extra hearts

BE SOCIAL

Link your ILLY LOVERS account to one of your social profiles by logging in with your social account to earn 5 extra hearts.

BE SOCIAL

Link your ILLY LOVERS account to one of your social profiles by logging in with your social account to earn 5 extra hearts.

EXPLORE THE APP

Enjoy your passion for illy anywhere, any time. Download the illy App to receive 10 extra hearts.

EXPLORE THE APP

Enjoy your passion for illy anywhere, any time. Download the illy App to receive 10 extra hearts.

TELL US ABOUT YOU

Share more about your tastes and shopping preferences to help us serve you better and earn 5 extra hearts.

TELL US ABOUT YOU

Share more about your tastes and shopping preferences to help us serve you better and earn 5 extra hearts.

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DISCOVER illy caffè LOCATION

illy Caffè in London

illy Caffè combines a genuine Italian coffee experience with illy’s chic design and innovative high-end technology, offering Londoners the chance to refuel, reflect and relax in stylish surroundings.

DISCOVER WHERE