
illy Lovers.
Reward Program
Your world in a cup.
Our new loyalty programme, designed to reward your love of excellence every day.
You too can be part of our world, and enjoy 500 hearts and a 15% discount on your next purchase on illy.com.
Join the illy LoversFeelings come from the heart
The new illy Lovers programme was created with you in mind: someone who always looks for something more than just a coffee; a lover of unforgettable experiences. Reward Program.
Continue your voyage to excellence: with illy Lovers, you gain hearts with every purchase – every euro you spend is equivalent to 10 hearts – that you can turn into unmissable rewards and benefits.
More coffee, more feeling, more reward.








Your smartphone: your key to a world of experiences and rewards through the illy App.

A voyage in which every gesture of love is rewarded, day after day
Three levels, with more and more benefits!