Alanis Morissette Designs the Latest illy Art Collection Dedicated to Sustainability
New collection on sale exclusively on Costa Crociere cruises from late April
Trieste, 18 April 2016 – Alanis Morissette is the artist who has designed the latest illy Art Collection, which is inspired by the 2014 illycaffè-produced “A Small Section of the World” documentary – a multi-generation story of passion and resilience among a small community of coffee-producing women in Costa Rica. Lyrics from documentary soundtrack song “The Morning” adorn the espresso cup and saucer.
Directed by Oscar-winning director Oscar Lesley Chilcott, “A Small Section of the World” is a film inspired by the story of how the Asomobi Asociación de Mujeres Organizadas de Biolley (ASOMOBI), the country’s first women coffee-growers’ association, came into being. On this emotional journey of discovery, a cup of coffee transforms the lives of many women as they succeed in fully realizing their potential.
Social sustainability is an issue that is close to illy’s heart. The company has also long had a significant focus on the role women play in the coffee world by promoting and supporting training for women. All of the proceeds from sales of the Alanis Morissette illy Art Collection and from iTunes downloads of the song “The Morning” will give tangible support to the education and emancipation of women who work on the coffee production chain.
This collection by the multi-award-winning American artist will be available on board the Costa Crociere fleet as part of a special two-month advance sale period. In 2014, illy signed a major partnership agreement with Costa Crociere in acknowledgement of the two companies’ shared sustainability-led values and commitments.
From mid-June onwards, the two identically-decorated illy Art Collection espresso cups, a DVD of “A Small Section of the World” and a 250 g tin of illy coffee may be purchased from illy sales outlets and from the www.illy.com website.
The package of two espresso cups, the DVD and a 250 g tin of coffee is priced at €45.00.
illycaffè was founded in Trieste in 1933; the company manufactures and markets a unique blend of 100% Arabica espresso coffee and is the leading brand in top quality coffee. illycaffè has been an official partner of Expo 2015, creating and managing the content, exhibits and events centred on coffee in the common area of the Expo Coffee Cluster. Almost 7 million cups of illy coffee are consumed daily throughout the world. illy coffee is sold in more than 140 countries and is served in over 100,000 of the world’s finest restaurants and cafés. The stores and monobrand illy shops are about 230 in 43 Countries. The company also set up and runs the Coffee University with a view to fostering and spreading the culture of coffee; this centre of excellence provides comprehensive academic and hands-on training for coffee growers, baristas and fans covering every aspect of the product. The company has approximately 1,084 people on its global payroll, and in 2014 posted consolidated revenues of €391 million. illy purchases green coffee beans directly from growers of the highest quality Arabica, based on partnerships underpinned by the principles of sustainable development. Out of its Trieste headquarters the company encourages long-term partnerships with the world’s best growers in Brazil, Central America, India and Africa, sharing know-how and technology and paying higher than market compensation.
Costa Crociere is an Italian company that is part of Carnival Corporation & plc, the largest cruise group in the world. For the last 68 years, Costa fleet (www.costacrociere.it) ships have taken authentic Italian-style hospitality and holidays, characterized by delicious food, fine wines, unique shopping experiences and a comprehensive selection of famous Italian brands, to all of the world’s seas. The Costa fleet currently consists of fifteen ships in service, all of which fly the Italian flag. In 2019 and 2020, two new latest-generation ships are scheduled for delivery. They will be powered by liquefied natural gas (LNG), the “cleanest” fossil fuel in the world and a real advance for the environment. Costa represents Italian excellence. Every single day, the company exceeds its guests’ expectations with a unique and unforgettable holiday experience, thanks to the efforts of around 19,000 employees worldwide who work every day to offer the best of Italy on board, on 137 different routes taking in 261 destinations and 60 boarding ports.